Take a peek at what's trending in Korea.
BitesAugust 29, 2026
Twosome Place just dropped a lemon coffee and people who ordered it expecting that fresh, citrusy kick are not happy. The reviews are coming in and they're pretty brutal—turns out it doesn't have that bright lemon shot vibe at all. If you were hoping for something tangy and refreshing, this one's apparently a pass.
YouTubeAugust 26, 2026
ENHYPEN released an English version of "Bloody Paradise" featuring Brazilian pop star Luísa Sonza. It's part of their push to expand beyond the K-pop bubble — full English lyrics, Latin pop crossover energy. Fans are eating it up because it feels like ENHYPEN's testing out a whole new sound while still keeping that dark, cinematic vibe they're known for.
LooksAugust 26, 2026
Global beauty media are calling out Korea's 2026 makeup trends and they're all about soft focus. Think blurred lips, aegyo-sal under-eye highlights, under-eye blush, and gentle straight brows. The whole vibe is "looks effortless even though it's not" — everything's intentionally softened and diffused instead of sharp and defined.
BitesAugust 26, 2026
Hanjungsun's new blueberry and peach yogurt chapssaltteok (sticky rice cake) is all over Korean Instagram Reels and YouTube Shorts right now. People are making trips to Jamsil just to grab these, and the tangy yogurt filling wrapped in chewy rice cake has become one of those "you have to try it" moments. It's the kind of limited-edition drop that disappears fast.
YouTubeAugust 25, 2026
The second trailer just dropped for 인턴, a new Korean film starring Choi Min-sik and Han So-hee as office workers. It's hitting theaters September 16th right before Chuseok, and the tagline "the story of all of us who go to work today" is already resonating hard. Watching two of Korea's most intense actors navigate office life feels like the kind of relatability Koreans didn't know they needed.
BitesAugust 25, 2026
CU's new lunchbox is called "Ham Wrap Half-and-Half Spicy Pork Meal" and people are already posting their reviews. It's one of those combo meals where you get two different vibes in one box — ham wraps on one side, spicy stir-fried pork on the other. Convenience store lunch game keeps getting stronger.
YouTubeAugust 24, 2026
RIIZE just released the MV teaser for "Sunburst," their third Japanese single dropping August 26th. The timing's interesting—it's a full summer release aimed at the Japan market, and fans are already calling the vibe totally different from their Korean releases. SM's clearly betting big on their Japan push this year.
BitesAugust 24, 2026
Lotteria just launched the Ria Thick Shrimp Spicy Tomato burger and people are already comparing it to their square shrimp patty to see how much thicker it actually is. It's one of those fast food drops where Koreans immediately rush to try it and post side-by-side reviews. The big question everyone's asking: is the patty really that much beefier than the original?
YouTubeAugust 23, 2026
Valve just launched the Steam Machine, a compact gaming PC that was supposed to come to Korea. Korean gamers are bummed because Valve's usual pricing would've made it the best-value gaming rig here, but Korea got left out of the official release. A tech YouTuber borrowed one to review, and people are now watching just to see what they're missing out on.
BitesAugust 23, 2026
Mega Coffee rolled out new menu items and people are already trying them. There's a cheese stick with dipping sauce situation happening, plus a pear-honey XO Yakult drink that's catching attention. It's the kind of thing that shows up on every Korean cafe menu for a hot second before the next wave hits.
MoneyAugust 22, 2026
Long-term interest rates in Korea just shot up fast, and it's setting off alarm bells across financial markets. Economists are calling it a warning sign not just for Korea but for the global economy—when rates jump like this, it usually means investors are getting nervous about something bigger. People here are watching closely because it affects everything from mortgages to stock prices.
BitesAugust 22, 2026
Tous Les Jours just launched focaccia topped with Outback Steakhouse's cult favorites—Aussie Cheese Fries and gambas. People are curious enough to buy the whole lineup out of pocket, because the idea of putting steakhouse appetizers on bread is honestly kind of genius. It's the crossover nobody expected but everyone wants to try.
12 of 384 Peeks